Built from draft minutes printed in an agenda packet — no AI-written textBriefing final
The City's record
What the City's record shows
Draft minutes printed in the City's agenda packet of 2026-08-03, pp. 6–11; approved as written by the Cocoa Community Redevelopment Agency according to the draft minutes of 2026-08-03, whose own approval is recorded in later draft minutes but not yet confirmed in the City's approved minutes. The City has not posted the approved minutes as a separate file.The approving motion, “to approve the Minutes for the Special Meeting of June 23, 2026, as written”, is in the draft minutes printed for approval in the 2026-09-08 agenda packet (2479_Cocoa_CRA_Special_Agenda_09_08_26.pdf, packet pp. 6–9; minutes p. 2).
Built only from this meeting's draft minutes (2436_Cocoa_CRA_Agenda_Packet_08_03_26.pdf, packet pp. 6–11). Page numbers are the minutes' own. Discussion is in the minutes' text; it is not summarised here.
Attendance (the roll call)
Listed present when the roll was taken: Mike Blake, Alex Goins, Patricia Weeks, Lavander Hearn, Lorraine Koss, Janne Etz, Candace Rogers
(Checked against the ballots and the printed roll lines; no independent membership list of this board is available to confirm that the roll is complete.)
Absences: the minutes print an “ABSENT” heading with no names under it.
Also listed as present (staff and other roles): Anthony A. Garganese (Agency Attorney), Peyton Fink (Recording Secretary), Stockton Whitten (City Manager), Charlene Neuterman (Community Services Director)
Named on at least one ballot later in the meeting: Alex Goins, ETZ, Lavander Hearn, Lorraine Koss, Mike Blake, Patricia Weeks, ROGERS (participation, which can differ from the roll: arrivals and departures are in the minutes' text)
Adopted actions (4)
to approve the Agenda for the Special meeting of June 23, 2026, as written (moved by Patricia Weeks, seconded by ETZ); PASSED 7-0; ayes: Mike Blake, ETZ, Alex Goins, Lavander Hearn, Lorraine Koss, ROGERS, Patricia Weeks; nays: none — the draft minutes p. 2, packet pp. 6–11
to approve the Minutes for the Regular Meeting of May 04, 2026 as written (moved by Patricia Weeks, seconded by ETZ); PASSED 7-0; ayes: Mike Blake, ETZ, Alex Goins, Lavander Hearn, Lorraine Koss, ROGERS, Patricia Weeks; nays: none — the draft minutes p. 2, packet pp. 6–11
to approve proceeding to negotiate the final application and agreement pending receipt and/or review, and approval of the following items: Title, Five Years of Financials, and Evidence of TIF Incentive Necessity (moved by Mike Blake, seconded by Patricia Weeks); PASSED 7-0; ayes: Mike Blake, ETZ, Alex Goins, Lavander Hearn, Lorraine Koss, ROGERS, Patricia Weeks; nays: none — the draft minutes p. 6, packet pp. 6–11
to adjourn the Special meeting of June 23, 2026 (moved by Patricia Weeks, seconded by Alex Goins); PASSED 7-0; ayes: Mike Blake, ETZ, Alex Goins, Lavander Hearn, Lorraine Koss, ROGERS, Patricia Weeks; nays: none — the draft minutes p. 6, packet pp. 6–11
Draft minutes, as printed in a later agenda packet
Draft minutes printed in the City's agenda packet of 2026-08-03, pp. 6–11; approved as written by the Cocoa Community Redevelopment Agency according to the draft minutes of 2026-08-03, whose own approval is recorded in later draft minutes but not yet confirmed in the City's approved minutes. The City has not posted the approved minutes as a separate file.
MINUTES
COCOA CRA
June 23, 2026
The Special Meeting of the Cocoa Community Redevelopment Agency was held
on Tuesday, June 23, 2026, in Cocoa City Hall, in City Council Chambers,
located at 65 Stone Street, in Cocoa, Florida, 32922, as publicly noticed.
I. CALL TO ORDER:
Chairperson Blake called the meeting to order at 5:02 p.m.
INVOCATION: Agency Member Weeks led the assembly in Invocation.
PLEDGE OF ALLEGIANCE : Agency Member Koss led the assembly in the
Pledge of Allegiance.
PRESENT: Michael C. Blake Chairperson
Alex Goins Vice Chairperson
Patricia Weeks Agency Member
Lavander Hearn Agency Member (Via Phone)
Lorraine Koss Agency Member
Janne Etz Agency Member
Candace Rogers Agency Member
Anthony Garganese Agency Attorney (Via Phone)
Peyton Fink Recording Secretary
ABSENT:
OTHER STAFF MEMBERS PRESENT:
City Manager Whitten, Community Services Director Neuterman , Community
Services Manager Justiniano.
II. Approval of Agenda and Minutes:
Agenda: Special Meeting held on June 23, 2026, either as written or with
amendments.
Special Cocoa CRA Meeting 06-23-2026
Page | 2
* MOTION by Agency Member WEEKS; Seconded by Agency Member ETZ to
approve the Agenda for the Special meeting of June 23, 2026, as written.
THE VOTE ON THE MOTION WAS:
AYES: BLAKE, ETZ, GOINS, HEARN, KOSS, ROGERS, WEEKS.
THE MOTION PASSED UNANIMOUSLY (7-0)
Minutes: Regular Meeting held on May 04, 2026, either as written or with
amendments.
* MOTION by Agency Member WEEKS; Seconded by Agency Member ETZ to
approve the Minutes for the Regular Meeting of May 04, 2026 as written.
AYES: BLAKE, ETZ, GOINS, HEARN, KOSS, ROGERS, WEEKS.
THE MOTION PASSED UNANIMOUSLY (7-0)
II. DELEGATIONS:
1. Troy Stephan expressed interest in improving the beautification on the sidewalk
east of 520 near Brevard Avenue and would be open to working with the city on
this. He further stated that if there are grants or funds available then he will apply,
but if he needs to do it himself then he will. The Chairperson suggested that he
talk with the City Manager and staff to make sure that the right people are being
met with.
2. Aleck Greenwood added to what Mr. Stephan stated. He has another plan for the
downtown area which is to provide more planters on sidewalks to improve safety.
In addition to this he wanted information on whether trees or landscaping could
be added to the new parking area where the boats disembark.
III. PRESENTATIONS:
V. ACTION ITEMS:
1. Request Agency approval of the TIF Application for 430 Brevard Avenue,
submitted by The Framework Group for a large -scale residential apartment
development project.
Director Neuterman gave a description of this action item. She went into detail
about the background of this project and how this seven-story mixed use
development building will ultimately expand economic activity in Cocoa ,
increase property value, create more jobs, include up to 242 new units, support
Special Cocoa CRA Meeting 06-23-2026
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local businesses, etc. This project will also reduce blight which goes hand-and-
hand with the CRA Plan. No CRA funds will be dispersed unless and until the
project generates the qualifying tax increment revenues and complies with the
program requirements. Applicant is requesting a 90% TIF Reimbursement
through the remainder of the Cocoa CRA’s lifespan. The application has been
reviewed, and staff are seeking agency approval.
The Chairperson wanted clarification on the timeframe for the allocation of TIF
funds. The City Manager and Director Neuterman explained that the
developer’s portion of the ad valorem would be paid until the end of the Cocoa
CRA, and it was noted that it is increment that they are creating via the project.
Director Neuterman went over a presentation regarding a condensed three-step
process. Step one was a pre -application meeting which was to discuss the
concept and requirements with staff and the City Manager. Step two is what we
are on now and it is the preliminary application and determination, which means
that the project needs to be brought to the CRA board for initial direction. Then
step three is the final application and TIF Agreement. This step involves final
documentation as well as the negotiation of incentive items and consideration
of the draft agreement . Director Neuterman then discussed the negotiation
process with the board members and shared that they may participate in
negotiations and give direction to staff. Tonight, staff is recommending that the
board approve step two so we can move onto step three and begin negotiations.
Two representatives from The Framework Group (Jessica Gow and Thomas
Sexton) spoke about the project. Jessica Gow gave an overview of the project
and shared that the company was initially requesting a 95% tax increment, but
it is now 90%. She believes that tax increments are one of the most useful tools
at a CRA’s disposal as the incentive will not kick in until the project is fully
constructed and the develo per pays their taxes. She explained how TIF
reimbursements work before discussing the economic impact of this project on
the city. Jessica explained that the initial estimate for economic impact to the
area is 35 million a year and there are certain requirements that the project will
be required to meet. One of these requirements is to have 220 -242 residential
units. She then explained that the tax increment is 90% for ten years af ter
completion of the project.
Agency Member Koss wondered how long it would take to build. Thomas
Sexton responded that it would take approximately two years from the start of
construction to finish. The project will start in 2028 -2029 due to requirements
that they must meet. Recovery is 10 years from the date on which the project
is completed and meets its revenue requirements. Representatives from The
Framework Group also met with the Cocoa Village Mainstreet and did a r un-
thru of the project to show potential road closure or events that may happen.
No storefronts will be closed, but there will be partial sidewalk or partial road
closures along with a traffic director. They would also maintain pedestrian foot
Special Cocoa CRA Meeting 06-23-2026
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traffic. Agency Member Koss then wondered what would happen if the county
were to do away with the CRA. The City Manager responded that since the
Cocoa CRA was created prior to becoming a charter county, the county
commission cannot do anything to it. Agency Member Koss then asked if exact
numbers would be brought back, the City Manager responded that there are
only estimates at the moment. Jessica Gow added that based on current state
law the overall incentive over 10 years is just over $6 million total which is over
$600,000 per year. She then mentioned that the rate on return is 6.25% that a
traditional lender needs to support a project. The last four projects by this team
have exceeded 6.25% With current incentives included we are currently at an
estimated 6.23% so that 0.02% gap will be covered by the longstanding
relationship that The Framework Groups has with its lenders. Without the
incentive agreements they are well below the threshold.
The Chairperson asked for the amount that is required to be secured for
closing. Jessica responded that the standard is 25% of overall construction
costs which is about $16-$18 million. With the current capital stack, they have
41% equity.
Agency Member Etz expressed some concerns that she has with this project.
One of her main concerns has to do with the TIF reimbursement being 10 years
as it is almost the remainder of time that the CRA has left, while some of her
other concerns had to do with how the project would affect businesses and
parking. She also wondered if the pr oject would die if step two were not
approved tonight. Jessica Gow responded by saying that voting yes on this step
is crucial as the lenders need to see it. She also explained that this project will
raise the property value in Cocoa and bring in millions of dollars in economic
impact. It was also pointed out that by raising the property value, the TIF from
the county will go up. Agency Member Etz has a hard time balancing her
thoughts on this, but she is not as opposed after hearing new information
regarding the project. It was then stated by Jessica that it is estimated that 6
million dollars a year will be going straight to the business and restaurants.
Agency Member Etz still has concerns, but she looks forward to seeing more
specific information. Thomas Sexton then mentioned that one of the main things
that they would like to do is incorporate the community and regular events into
this project and they are committed to doing just that.
Agency Member Rogers likes redevelopment but would like to be reassured
that we will bring in enough TIF to support residents. She also wondered if the
internal rate of return is more important for the investors than the 6.23%.
Jessica Gow pointed out that both are important but investors will need to see
the 6.25%, she then shared out that the required ratio for investment is 7:1 and
this project is currently at 15:1. There was then a disc ussion between Agency
Member Rogers and staff regarding what we need to have in order to operate
as we will be getting 10% of the TIF going forward. Director Neuterman
explained that we look at the full tax rate of the CRA which would increase with
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this project, meaning more revenue every year. The City Manager pointed out
that this is about the increment and with this project we will be getting more out
of the vacant building and property than we are right now. We would also get
revenue increases fr om projects that come in as a result of the apartment
complex being there. Agency Member Rogers then wondered if the TIF could
be for an amount less than 90%, to which Jessica Gow responded that projects
with lower percentages are typically in CRA’s with shorter lifespans and this
amount was agreed to at the meeting in July. It was then noted that a traffic
study has not been conducted yet, but it will be as part of the site plan
development.
Agency Member Weeks is in favor of this project. She understands the
concerns about Whitley Bay, but it is possible that the residents of that building
have lived there longer and may not frequent the village as much anymore. She
further stated that we would get more with this project than we are currently
receiving from the site, so she is looking forward to it.
Agency Member Koss stated that we are all in favor of the project, but she has
concerns regarding costs . She also has concerns about infrastructure and
wondered if staff ha d anticipated anything coming up. There were other
concerns she addressed as well such as safety issues and the costs to citizens.
The City Manager responded that there will be a traffic study and he is not sure
where the board stands on the topic of having police in the village. All of this
will be addressed when going through the site planning process. He also
explained that the CRA stands on the tax increment baseline so the notion that
they are not contributing to the general fund is incorrect because they are. The
City Manager continued by saying that we will look at additional needs
regardless of this project. Jessica added that under state law, utilities and
roadways are the responsibility of the developer if they are required for the
development.
Vice Chairperson Goins addressed two projects, which includes this apartment
complex and the hotel. He noted that construction is always a heartburn and
there are always fears associated with it. The Vice Chairperson further
explained that Cocoa will go through changes, and it is scary, but he thinks that
this project will make a huge difference in the downtown area. He pushed back
at the claim people make regarding developers being in your pockets when
without them our assets would not all be available. He also noted that business
may need to adapt to possible changes by having a delivery service or another
method to better suit residents. He is overall in favor of this project.
Chairperson Blak e thanked the developers for answering questions and for
clearing up confusion with the residents. He noted that Cocoa has prevailed in
the past because of the proper balance , and he believes that this project will
also prevail. The Chairperson is a firm believer that Brightline will bring a better
look and will promote living in the future. He continued to speak highly of the
Special Cocoa CRA Meeting 06-23-2026
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project and its potential impact on Cocoa before making a motion for the board
to approve.
Agency Member Hearn welcomed this project and wondered if it would be
appropriate to ask the developers to make some sort of small contribution to a
CRA project. The Chairperson responded that these concerns may be
addressed in the future.
* MOTION by Chairperson BLAKE Seconded by Agency Member WEEKS to
approve proceeding to negotiate the final application and agreement
pending receipt and/or review, and approval of the following items: Title, Five
Years of Financials, and Evidence of TIF Incentive Necessity.
AYES: BLAKE, ETZ, GOINS, HEARN, KOSS, ROGERS, WEEKS.
THE MOTION PASSED UNANIMOUSLY (7-0)
VI. ATTORNEY REPORT: None
VII. UPDATES AND STAFF REPORTS:
• The Agency Members agreed to cancel the July 6th Cocoa CRA meeting.
• Vice Chairperson Goins asked for an update on the progress of the O leander
parking lot, which Director Neuterman will be sending him.
VIII. NEXT MEETING DATE:
Monday, August 3, 2026, at 6:00 pm in the Council Chambers located in Cocoa
City Hall, 65 Stone Street, Cocoa, Florida.
IX. ADJOURNMENT:
* MOTION by Agency Member WEEKS; Seconded by Vice Chairperson GOINS
to adjourn the Special meeting of June 23, 2026.
AYES: BLAKE, ETZ, GOINS, HEARN, KOSS, ROGERS, WEEKS.
THE MOTION PASSED UNANIMOUSLY (7-0)
The meeting adjourned at 6:27 p.m.
________________________________
Michael C. Blake, Chairperson
Respectfully Submitted by:
______________________________
Peyton Fink, Recording Secretary
Agenda (the City's wording)
Time links are automatic matches to the machine transcript and may be off.
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I. CALL TO ORDER
1. Invocation
2. Pledge of Allegiance
3. Roll Call
II. APPROVAL OF AGENDA AND MINUTES
1. Agenda: Special Meeting of June 23, 2026.
2. Minutes: Regular Meeting of May 4, 2026.
III. DELEGATIONS
IV. PRESENTATIONS
V. ACTION ITEMS
1. Request Agency Approval of the TIF Application for 430 Brevard Avenue, submitted by The Framework Group for a large scale residential apartment development project. — 00:18:45
VI. ATTORNEY’S REPORT
VII. UPDATES AND STAFF REPORTS
VIII. NEXT MEETING DATE - July 6, 2026 at 6:00 PM
IX. ADJOURNMENT
Transcripts of this meeting's recordings
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Recording of 2026-06-23 (Special City Council Meeting) Partial transcript
Recording's title: Special City Council Meeting · Date: 2026-06-23 · open on this page
Transcript of Recording of 2026-06-23 (Special City Council Meeting): 1,043 passages, 13,999 words
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302 suspect passage(s) marked in place; inspection incomplete: language review.
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ask you to give us wisdom and make wise choices. And Lord, we just thank you so much for all your many blessings on the city. And we ask you to be, especially with all of the
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So mainly the issue I just wanted to present to the board tonight is just some beautification requests. Maybe I can help and get it taken care of with you. The package you're looking at is when you're driving in going east on 520,
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to turn into the village. So the first picture I gave you ‸ shows what actually that sidewalk looks like. It's not very attractive. And that's the road that we go into when we go into the village, mostly on Bavard Avenue. So I'm trying to beautify that area. I know it's possibly DOT right of way. I've ‸ contacted DOT. I presented a plan to them. Hopefully we can work out some issues with them. But I'd like the board's blessing on trying to get something accomplished. And if there's anybody that can help me get it accomplished. So what I'm proposing is I'm looking, partnering with ‸ a retail business for that Stumpy's location because they're not there anymore. ‸ So in doing so, the retail location has kids, families, even
But when you actually walk on that road and you're at that street light on 520, the way those cars come down there, it's kind of scary to walk down to that business. I mean, anybody can go down there and feel it. So I'm just not comfortable putting a tenant in there that's family-owned type tenant with kids
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So what I'm trying to propose in that little AI rendering that I did is a beautification. It brings in tree elements. It brings in barriers. It brings in a safe walking element to that not very aesthetically pleasing sidewalk, if you look at the first picture. So
And you know that whole Cocoa Village feel like we're in downtown. Let's get that feel right there before so they can look around and then turn into Brevard Avenue to enjoy the rest of the city. That's what I'm saying. So please help me.
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resident that tenant in that building without that buffer. I can't do it because it's just too scary for kids and families. So if I have to do it myself, I'm going to have to try to do it myself, but it has to be done before I can put them in there. I just don't feel comfortable.
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Greetings, Chairperson and the board. I wanted to follow up from what Troy had presented because there was another plan I thought would be great, not only to solve his problem, but that could be added to the whole downtown area. Well, it's not going to be the whole downtown area. What I'm getting at is that there's some sidewalks that are quite large. And I'll give you an example. The sidewalk in front of Osorio's, there's planters there. And I think everybody's familiar with them. But the sidewalk's wide enough that it still allows pedestrians to go by. The idea, I think, is an excellent one that I've shared with other people that's members of the commercial property group like Troy is.
like in front of the playhouse for planters there where the sidewalks are wider, it could prevent the accident or help avoid it a little. Because there's no cars parking in front of the theater and the accident, they jumped over the curb. And so it's like an additional safety area. And I was hoping that maybe we might could go and consider maybe other areas in the downtown area that we could provide that idea with. Not only does it add to the landscaping and all that, but it does provide a good sense of safety and it's not taking away from anything. And I just hope that this is something we can pursue. And then in addition to that, I'm hoping for the getting information in reference to the new parking area where the boats are disembarking that we could add trees or landscaping there. It just looks a little too barren, even though everything about it is beautiful. It's heard. I've heard nothing but positive about all the extra spots. So it's something that I hope that maybe we could take this and take it one step further. That's all I wanted to say. Thank you.
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you, Mr. Chairman. I'm going to go over briefly over the background information and then I do have a PowerPoint presentation to ‸ share about the process.
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Barnett Bank Bank of America building. The proposed project does consist of a seven story mixed use development that includes approximately 220 to 242 upscale rental residential units, 2800 square feet of ground floor commercial retail, structured parking and public parking accommodations, resident amenities and streetscaping around the project. And ‸ so they submitted their application to the city ‸ to the staff and we have gone through the application and have found it to be consistent with CRA objectives of the redevelopment plan. And the main objectives were
promoting mixed use redevelopment, increasing residential density, expanding economic activity, encouraging private investment within the CRA district, enhancing walkability and supporting long term growth of the tax base. We have we've had a long presence meetings with our framework group. Folks that are here tonight and they will be speaking and answering questions later.
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during the construction and related economic activity. Its project is anticipated to add approximately 242 new households, increase consumer spending in Cocoa Village and in Cocoa in general, support local businesses and restaurants, provide commercial space for business occupancy, and increase activity and investment within the downtown area. The project does advance several public purposes that the CRA has in their plan, which is the elimination of blighted and underutilized properties. As you know, the Bank of America property has been underutilized for many years since the Bank of America has left there, and ‸ any improvements to that would be a great improvement to the city. Currently, the tax revenue
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It would be through ‸ the duration of the CRA, which is 2041. And so staff has reviewed the application and materials and responses, and we're bringing this to you tonight for your review and approval. And I'm going to provide you with a PowerPoint to go over what the TIF reinvestment agreement policy is to explain the process that has brought us to this point tonight.
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the tax revenue when we get there. ‸ But again, I think they'll explain that probably better than I can. It's ‸ the increment that they're creating via the project.
Right. Okay. Great. So in the TIF free investment agreement process, we have a detailed outline that was created by staff and the attorneys who helped us create this process through looking at other agencies that have developed TIF policies.
the framework group ‸ staff to go over this process and getting us to the part where we're at right now, which is the preliminary application. And then after tonight's meeting, should the agency agree to move forward, then we would go into the final application and agreement process. So tonight's approval does not necessarily constitute a final agreement of the TIF reimbursement and reinvestment policy. So right now we're in the preliminary application and determination staff sell a bit staff determines the eligibility. And if requirements are met, the project goes before the CRA for initial direction by majority vote. Once we get through that, the final application in the TIF agreement, where is all the documentation negotiation of all the incentives and the final CRA board consideration of the draft agreement.
So nothing happens with the TIF reimbursement except until it is approved before step three. So you don't have an agreement until after the final step approval has been made. Under the preliminary application and determination. So they submit their application. CRA staff review the application and determine whether or not they're eligible to make it. to this portion of the meeting process.
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the requirements are met and then the board will give us direction on what ‸ to move forward with the application process and negotiations. So it's important to note that a favorable preliminary determination does not improve, approve the incentive. It only allows the request to move towards a final application and draft agreement subject to board direct discretion. So the minimum application information is the applicant identity, which is their business development team bios and relevant experience.
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scope features and tentative milestones, which are included in your agenda tonight. The regulatory fit the zoning verifications that show that they are consistent with city of cocoa and the cocoa CRA.
construction cost and a preliminary fiscal impact estimate. And then the additional items or any additional items as required by the staff during that application process. Again, I will note board decision if staff determine the requirements are met, the CRA board may by majority vote authorize staff to process the final negotiations and begin the
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negotiations. So from this point, if we get to stage three, the final application package, the applicant has 90 days from the CRA board decision to submit their final application, which will have the property control, final project details, market and occupancy details, financial capacity and cost verification. And all of those will be established once they have got to the next step of this general approval. Under the negotiations, the board action and agreement terms, once we get into staff negotiations, we're going to
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agreement, which we will bring before the CRA for their final approval. Once approved, ‸ the applicant, the CRA chair will execute and if denied the decision will be final by the CRA. The CRA board may participate in negotiations and provide direction to staff. Staff may create forms, require supplemental information, and the city manager may establish an application fee. The CRA may require third party analysis. Costs may be reimbursed by the applicant at the CRA's discretion, and approved agreements govern reimbursement and must include strict compliance terms and a clawback provision.
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agreement. So tonight, the staff's recommendation is that the, we recommend that the board approves proceeding to the final application and negotiation pending receipt and a review and approval of the following items. The final title package five years of the
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us to continue moving forward. And, and so we do have representatives from the framework group who are here tonight to also provide you with some information and answer questions that I know many of you have regarding their application and their project. So, um, I'm going to have Thomas Sexton come up and Jessica Gow, who is the attorney for the framework group. Okay.
make sure you submit a card for me, please. As they proceed to go forward in their presentation. Okay. How would you all would like to do this CRA board members? Would you like to hear from them first and then have questions or you want to hear from them first? Okay. Good. Good. All
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This project is something that I think framework group has been passionate about and pursuing for just over three years now. And so I know that the city in different capacities has, um, seen this project in different forms. There have been comp plan amendments. There have been policy changes.
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a teaser trailer of the requested partnership that this project would bring forward. Um, at that time we were requesting a 95% tax increment, um, for the project support to move forward.
following that hearing, the tax increment guidelines were adopted by the CRA authorizing up to 90%. And so it took a little bit, I think on the project team to adjust the rates and metrics, kind of the cost savings to get to that 90%, um, rather than that 95%
we are looking as noted at that 95% tax increment, um, tax increment financing in my experience and land use law is one of the best, um, tools that a CRA has because it requires the developers and they don't love it when I say this to put the money where their mouth is, uh, because there is no risk on the side of the city unless the there's no risk at all in my opinion.
and they pay their taxes first. They then get to get a part of it back based on the agreement with the city. And so it is not a situation where once we get to that third step, if approved tonight, um, the city has a financial obligation that is coming out of general fund revenues or something that has to be planned. It is that if we get that go ahead, we move to final design and construction when the project is complete that first year after completion, we look at what the difference in taxable value is from what exists today, or the date that the agreement is entered, and what the taxable value is when the project is completed. And that difference, the increment is what we capture 90% of, which means that the underlying base value always remains with the city.
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Cocoa village and overall Cocoa. Um, so as noted by staff for this project, the initial estimates on a year over year basis ‸ is $35 million a year of economic impact from this project. That is not directly related to construction. That is impacts to the overall community, $35 million a year. Um, I think that can't be understated. Uh,
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there. We are committed to constructing a high caliber project. If you guys remember, um, if you were present during the city council action on the development agreement, we went through their development agreement requirements for the grand courtyard, the integration, the nine foot ceilings, the six foot tall windows, all of those design metrics would still have to be met, which is why it's probably be very easy to get to
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not get cheaper as time goes on. This step as noted is kind of laying out those metrics of what is being requested, the minimum residential units, the minimum, uh, non-residential square footage, the, the timeline, the request is 90% of the tax increment for 10 years after completion of the project, as noted, with we acknowledging that that CRA expires in 2041. And so we've got a fantastic opportunity. I think right now, um, for this project and this team, um, and we've been working hard with staff to get there.
Tampa, Florida. And it's good to be in front of you all today. I've met most of you in the past, but for the new faces, it's great to see you, um, and be introduced formally to you all. So we're excited
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Well, uh, based on the development agreement and the dates put forth, we would have 18 months to get through the submission of the site plan, 24 months to have the site plan approved. And we'd have from the execution of the development agreement, three years to start construction in earnest.
the recovery. Yeah. Yeah. So I think the distinction is the life of the CRA until 2041 and then our increment request. And the increment request would be 10 years from the date that the project is completed. Okay.
mean, the plans for construction and avoiding businesses, um, not being able to function during that period. And that's one of the big concerns. How do you avoid that? So because ‸ some people are anticipating that they're literally going to have to close down. Absolutely.
Yes, ma'am. So for the seven story, um, building that we're proposing, um, ‸ we met with, uh, Cocoa village main street, um, last week and kind of walked them through a mock trial of what an MOT plan would look like. And we don't have a formal MOT plan because
But typically we would produce an MOT plan that would show the phases of construction, how we're managing traffic and how we're maintaining, um, the streetscapes and the potential, um, partial road closures that we would have to incur. This would be coordinated in conjunction with all
And we would essentially guarantee that there would be no closures of the storefronts of any of the buildings. It would essentially be just partial sidewalk or partial road closures that would be, you know, within, you know, six hour period, nine hour period. And we would hire full time traffic directors to ensure the smooth flow of traffic. Um, when we get to vertical construction, we would construct a tunnel, um, with, you know, scaffolding over top of it. So it would maintain the pedestrian, um, foot traffic to be able to access all of the, um, storefronts.
a staff question. Um, there is talk, there's a rumor amongst the county commissioner, county commissioners that, um, there's an appetite for, um, bringing up the discussion of whether or not we should have the CRA. Um, if something like that were to happen, where would this agreement stand?
This agreement would be fine because this CRA was created prior to becoming a charter county. And so the county commission has no ability to do anything with this CRA.
Okay. And we'll get exact figures. Is somebody going to present the exact figures? Like exactly what, what is the increment that we're, because I know in the package there is, um, estimates from
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They're taking whatever methods they normally use to estimate what would be the taxable value. I think they could better discuss that than I could, but right now you're only going to have estimated.
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based on year over year, what we're seeing in the county to project out kind of all of the different millage rates and categories. And I'm going to say this, that is based on current state law and we are all kind of holding on to see what happens. But those projections are plugged in there. When you look at that from stabilization to that 10 year term, the overall incentive total over that 10 years is just over 6 million with our estimates. So you separate that up. It's 600,000 or something per year on kind of return under the incentive agreement for the project. And those are estimates. I think that there's that total number is on the backup of the application materials, but we can include that and kind of highlight it again at the next reading as well, kind of update those figures, make sure our math is still. Okay.
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So 6.25% is the rate on return that a traditional lender needs to support a project. As noted in the backup, the last four projects financed by this team have exceeded that 6.25. But in order to get a traditional lender to the table, you need 6.25. Cards on the table
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While we're on page 52 of the evidence of TIF incentive page, what it says, net operating income. What period of time is that? Is that an annual? Is that a monthly? Is that what, what is that figure?
‸ No, I have many, many, many notes. Um, I just wanted to figure out how to get started. From a CRA perspective, having that particular piece of property is amazing. Fixed up is amazing. I personally have never been particularly excited about this project because it's a giant thing in the middle of the village.
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I've been in, have a store in the village for 34 years. So I've seen a lot of coming and going. I've heard a lot of promises. I've seen numbers. I've seen studies. I've, you know, just, I've been involved the whole time that I've been involved. Um,
because that's 40% of the time that we have left. And now it's like 10 years. And so that's pretty much almost all of the time that we have left. And while I get that, I mean, it's okay. It's a CRA's dream to, to have a project like this, to get this kind of infusion into a downtown area. ‸ It's exactly what a CRA is for. But if we can't use the money that it's generating to do additional projects, if we had time, it wouldn't be such a big deal. I am very concerned about the projects that we have talked about over the years, the things that we want to do and, and how much money they are going to cost. Because once the CRA is gone, I can't imagine the city's going to be able to come up with millions of dollars to, you know,
CRA has talked about. But on the other hand, I get where you're coming from, although I'm not a numbers person, I get where you're coming from as far as how much you have to have in order to secure your financing. So it's kind of a catch 22, right? If, if we don't approve this amount, then you can't come up, you can't come up with your financing. And so the project is dead. Is that, is ‸ really the bottom line?
That is, and I, let me just, I will kind of take a step back in terms of, the bottom line is ‸ a harsh thing. It is, that is what is needed to show the project's feasible. And I think that
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to see. I think from a perspective of community redevelopment agencies across the state, they struggle with that same thing as taking this project right out of play. In a way, as you're maintaining the status quo, you have that 10% increase, so
the other values of land, those all go up as well. They are not subject to an agreement. So you're capturing more funds there as well during the life of the CRA. And I think that as the CRAs across Florida, ‸ we saw the challenge from the legislature last year to try to get rid of them, kind of midstream, which would have been terrible. But you say for the time we have left, how do we bring some of the major goals that we had at establishment forward? And with only 15 years left
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Okay, so let me ask a sort of a more general question. And maybe those of you on council who deal with numbers more often than I do can help. If this project is going to bring up property values everywhere and, you know, whatever else, if it brings up property levels, that increases the overall our overall tiff to the from the county, right? Because that's the money that we get is the
No, yes, no. Yes. Okay. Okay. So there's a an additional benefit that you just brought up that I had not considered. All right. That's cool. Speaking that that's my CRA hat speaking as a business in the
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I was here before Oleander Point was built. And both of those were going to save the village. And everybody was going to come every day and buy stuff ‸ and eat in the restaurants and whatever.
And I read the study. I'm really pretty particular about reading the packets. And I read the studies and I've seen studies. And in my experience, studies are always a little more optimistic than what actually happens.
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From a business perspective, how much of that is going to come in my front door? Probably not a lot. So I have a hard time personally balancing. I understand that ‸ this project is ready to go. I mean, you own the property. You've got the plan.
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know, it's all it's proceeding the way it should. So it's not something that I just I have learned a few things through this and ‸ through discussion and questions and stuff that that I didn't realize before. So I'm not as opposed as I've been in the past. I just I'm just very concerned because we have an end date. Now, if it were possible for the city to give some sort of monetary consideration, ‸ I guess it's not really done anymore. I don't know what kind of variances and stuff will end up being in play. If the city were able to participate financially in this development in some way, that would be cool because the city isn't going to cease to exist in 15 years. And
You know what I'm saying? I because I've been here a long time and I've seen stuff and it's great. But the bigger things just haven't gotten done. And so anyway, I'm going to listen to what everybody else has to say. ‸ And if
I can just some of the points, one of the points you raised, I think, was really important to the project team as well, which is how much of that economic impact goes to these shops in Cocoa Village. And so as part of that backup, we specifically asked them to identify of that benefit, how much directly goes to Cocoa Village shops, retail restaurants.
Okay. And I think one of the ‸ keys, because ‸ you talked about other projects, and I think that when you look at ‸ the CRA as ‸ an overall, one of the things, just another story from my hometown in Daytona Beach where we struggle with our downtown, is
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You've got amazing things that people should celebrate, should ‸ be there. The vision for the Daytona Beach CRA has always been, we want a grocery store in downtown. That is what the CRA pushed for. We have
We have all of these amazing things that are a part of the CRA vision. And none of those pieces could come forward because there weren't people walking by the shops and going in and spending the money and putting that investment in place. And until we had two projects that people said it's a little tall, it's a little denser than we usually see, but it brings 600 people walking by that shop every single day. People driving by, people who are sitting in their apartment and they say, I don't want to drive out on this road that's a little too busy on traffic. I'm going to pop down right across the street. That is the village vision. And bringing the people there is the key point.
But on the other hand, I'm optimistic. ‸ I'm concerned. I'm glad you have a plan in place because I am very concerned about the impact to businesses while the construction is going on. If
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leave their car out or their guests are going to. I see where you have 25 spaces that are specifically for you know guests or or shoppers or whatever and that's yay. ‸ Parking is yay. But I'm still very concerned about the impact that it is going to have on the on street parking. It's one of those things where we're just going to have to see wait
and I very much appreciate all this information. I look forward to if I understand correctly, we're going to get more specific figures in the final So I look forward to that and thank you for your time tonight. I am done. Thank you, sir.
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you know one of the main things that Hannah and I want to bring to framework and what we want to bring to our communities is that sense of tie-in and I think that you know what we've shown it like
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community that's right down the street from the main street there. We want to incorporate our monthly events and how we promote the local establishments inside of our property in the elevator. We want to have community events and really try to be a fabric of the community and work hand in hand with Pam and Chris to do so. So that's our commitment to you all is to be a direct partner in this. Yes ma'am.
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and I think that what I would like to be reassured is that we retain enough TIF to support the residents that we already have. Because if we don't, not only will we probably sacrifice a lot of our priority projects that we have, but we will also come short when we have this influx ‸ of residents who will put more demand on our parking, or lighting, our walkability, our restrooms, streetscape ‸ maintenance, and so on and so forth.
So yes, it does take an underused building and does something with it. But at what price, you know, do we have the right balance here I know you have a ‸ read it's your internal rate of return isn't that more important than really the
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progressive I think that I've seen a four to one and most other jurisdictions that I work in this project is currently at a 15 to one match a private investment to the city. Okay. so the required The required ratio is seven to one we are currently at 15 to one
so I guess this is really a staff question for what we have that we're considering for our projects going forward. And for maintenance, you know, you know ongoing maintenance and to ‸ actually support the influx. What do we need to
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values throughout the entire CRA throughout that area, which will in tune give you more tax base to use, which will allow for a higher revenue every single year, which could exceed what the money is
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there, if not for the project, no valuation increase, no revenue increase and what Charlene is trying to explain not only do you get the that valuation from from the property itself, you get all the valuation increase and the revenue associated with that from the other projects that will come along as a result of this, this apartment complex being there.
it seemed very enthusiastic about the retail that you would get, ‸ because this is, ‸ the person that's going to be living or your customer profile. Is it not a young high-tech software person who likes to do a lot of e-commerce as opposed to boutique retail stores? I
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be and I can work where I want to work You also have a lot of individuals who are downsizing. So your senior citizens who care about community and overall. and I think in terms of market trends sometimes I speak as ‸ a token millennial so forgive me but
is hitting traditional retailers like Walmart and Target the baseline and the kind of regeneration of interest in a traditional downtown core is something that Millennials people who are remote working are looking for when they choose where to live and where to spend their money and so we have seen that shift where it's experiential retail it's the arts and crafts store it's going out with a friend on Friday night that is what we do with our time now instead of going to the department stores we've seen those declines not the the
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you know didn't know if we had something a little more current as to what the retail landscape is something you know other than three or four years old the other part of it was that since this is market rated we're giving you 90% of the TIF whereas in other locations in the state it's 50 to 80 when it's market driven like this instead of being affordable housing or whatever so I'm just wondering if we instead of being so front loaded at 90% if we didn't do some other things such as the first couple of years being let's say 80% or you know there are other variables I think you could still entice your investors but that would I think would give us a little bit more tiff to actually meet the needs that we're going to have for the influx of people as opposed to not having quite as much money and having such an impact if it's as successful as you say but I think we could look at that at least do it on paper and see how it comes out
done a lot of markups on a lot of paper over the past noted longer than three years and I just want to point out I think that we have seen a range of kind of projects across the state as you noted with different market rate affordability
coming into a CRA that has 15 or 20 years to finance a project for the past two years the amendments that I have done across the state to incentive agreements is
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year ago we came before this board and said we need 95% to make it work and the CRA said the most we're going to give you is 90% we said okay we've got to figure it out we've got to do value engineering we are not at the incentive package that we need to get that 6.25 but we're going to figure out that the small gap left
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two uh which I do see people walking across from Whitley Bay over to the village um But uh they are obviously more on the perimeter than this one sitting right here in the middle. um of of and let's face it if they've lived in Whitley Bay a long time um they uh may or may not want to, you know, um may not frequent as quite as often as maybe they did in the beginning, but this is going to be right in the middle. um And
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than what we're getting now. And it will sunset and where we get the full amount, the city will get the full amount. no the CRA won't be there anymore but we will be getting more than we have now And um and the city as a whole down the road will also will continue to benefit for years to come from this project being down there. um ‸ so I think it's a win-win in in all categories and I am excited for it and uh personally my one downfall is I wish it was condos but versus apartments but we have condos and apartments uh down there are are you know what you're building is a great product so I look forward to that and um so that's all I have ‸ to say on it
say, we're all in favor of the project. I mean, this is, we've gone through our processes early on. And so not a question of that question of, you know, what, what tax benefit we're going
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so what are the costs? So the my big question is any infrastructure projects that occur in the village? and we've had lots of talk about, for example, a satellite police office and with more people, you know, all of that, we're going to justify more police officers. There's going to be a lot more attention on the village and a lot more need so in my mind I'm wondering what are those infrastructure projects and what are their costs? Because it will be up to the entire city, including, you know, people that live in my neighborhood or yours. Those are where those costs are going to be spread out because the framework group will not be you know contributing to that tax. Other than, well, okay, we've talked about the 35 million that's coming in
in the village. Obviously there's a road situation. There's safety monitoring police. Does the staff have have any anticipate just don't anticipate anything coming up
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And so if things need to happen as a result of the traffic study, you know,‸ we'll know those at that particular point in time. Obviously the roads aren't going to get any bigger in the village. and so, you know, it'll be probably operational issues you all have talked about I still get confused on the direction about additional law enforcement in the village, whether we're going to do it through, the police department or through private, law enforcement services
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because they are. you know It's just it's how much and what the baseline year is there. and so And so they contribute. We'll look at the traffic. Again, we have to talk about the law enforcement needs, additional needs or enhanced needs, regardless of this project or not. And so
and I just want to build on that you you noted utilities and I think roadways under state law right those would be the responsibility of the developer if they're required for this development. And so during site plan, if it's, you know, you've got a 12 inch water main and they need an 18 inch water main, they're paying for that upsizing. And it'll be in before the the units are online.
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that I think um that I know would be transformational uh which this is one of the projects and the other heartburn I've had always is the hotel project
um for the moment of groundbreaking on on both on projects but I do understand about um the construction processes is always a heartburn It it is. it A lot of people want the results, but they don't want the process that goes with the results. but I understand ‸ why because livelihoods are tied to um and it brings that fear of
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just go to wherever so I get that 100 percent um so I had just had a few a few words that I was just kind of writing down um ‸ change, adjust, transform, modify, transition. Those are
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which is what does that look like and I think I think when we get into this transition moment, it isit's scary, because it always been this thing, and now this thing is starting to look like something else. And so the fear is
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in the process of it it's not going to feel like that but but I believe when it's done um I think we'll be all better for these projects I think another fear is both projects possibly going down at the same time, right? So that that's another heartburn. but But those are realistic conversations that staff
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they look at it like, oh the developers are in their pockets right they look at they look at the negative side um but but but I I push back on that because without the developer, um
like this building. right sometimes tax um investments are are necessary and I believe from what you said earlier that that investment is necessary to push this forward and so I believe this is our responsibility to to help push that forward. And in turn, hopefully, uh
in all of our businesses uh downtown Cocoa which that could possibly mean adapting right I think uh agency member Rogers said about the the the engineer that works at home that doesn't come downstairs for nothing Right. So that could possibly mean a business may have to adapt and say it may be delivery service or some sort of a box that's set up where um at in front of the condo building, they order. I keep using dog food because Pam sits in front of me
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All agency members here address the concerns, even with this will building here. When this was constructed, they said we did not need anything of this dimension, this monstrosity. We won't utilize it. Here we are, fulfilling all the rooms. As the city grows, so will the capacity of this building I had
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And here's the reason why we prevail Because of the proper balance. Because of of the idea of people actively being involved in local government I believe in you all I know this project will prevail because you're going to persevere. The city as a whole will persevere. This is the diamond in the roughage. You guys are going to take this building. that we all
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I am willing to go out there on this branch and I know we're still under um you know presentations of your item I would like to make this motion on the floor to move to step number three. For the final application and agreement that we invest with staff. and must have the title there, five years of financials. Also have evidence of
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incentives. That includes bank statements, etc etcand the proper documentation that will be needed to be presented by you all so that we can I know you do you know it's done decent and in order accountability so so
I guess if that's what you said. We're taking an eyesore and make it aesthetically pleasing. Absolutely. To the eye. As he stated earlier, we all, it's the process. People do not like change, but we get older every day. We don't like getting old, but we do. so that's the reason why if we're not building yeah ma'am yes I'm happy to say that because I know what the alternative is so
this that's a fact so we're talking about economic enhancement ‸ in the downtown area. And everybody knows, let's be honest, brutally honest, the downtown area has always been the backbone of Cocoa. ‸ we're trying now to go north by northwest. That's the second portion. We get the nostalgic look here. But if you want the contemporary look, you will go north by northwest. And guess what, ladies and gentlemen and I'm a firm believer in this and I believe in this with all of our heart
gets there, you can catch that automated train from bright line come to the downtown area. So you get the contemporary look, but you get the nostalgia look here. And one supports the other. It's like going to the fair. It's like going to the circus. It's like the three ring uh Ringling Brothers, Barnum and Bailey.
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right here. And everyone basically has said they agree with this project and I don't want to get bogged down into my new stuff I want to get it moving forward because that's where staff your leadership and commitment and people in the audience will hold us accountable so on that that's my motion do I need to secure anything else that I may be leaving I just want
to clarify the motion just the wording just a little bit. is It's going to be staff recommends the board approved proceeding to negotiating the final application
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in order that's why I believe in you all because you already have a proven track record, baby. Just go down on 524 for all those naysayers that said that it shouldn't have couldn't happen.
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I don't know if this is appropriate or not but I'm certainly welcoming of this project um however I know you know uh the financial constraints of the CRA and the time limits we have and I just want to know what would ‸ be appropriate if uh I asked of the developer um if they would be willing to make a small
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on this particular item from their audience? Are we all under all hearts and mind under one accord? Okay. All right. Saying that, our chair's gonna ‸ call the question. All in favor
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Transcript revision built 2026-10-27T14:25:39 · 10,139 ordinary words, 3,696 in suspect passages, 164 machine re-recognized.
Recording of 2026-06-23 (Special Cocoa Community Redevelopment Agency Meeting) Partial transcript
Recording's title: Special Cocoa Community Redevelopment Agency Meeting · Date: 2026-06-23 · Open this recording
Transcript of Recording of 2026-06-23 (Special Cocoa Community Redevelopment Agency Meeting): 1,072 passages, 13,887 words
Machine transcription of the meeting recording. The words are the recognizer's, except where a passage is marked as corrected or machine re-recognized; most have
not been checked against the audio, so words, numbers and names can be misheard.
It describes what was said. It cannot establish who voted how, an amount or an outcome — the City's
minutes do that (above).
A timestamp opens this recording at that passage.
302 suspect passage(s) marked in place; 1 stretch(es) where a voice was detected and no words were recognized.
How this transcript was made. New machine transcription of the whole recording, with 16 voices separated from the audio.
27 short machine repair(s) (30 word(s)) are labelled in place, with the original words beside them: an ordinary word was replaced only where two further machine readings agreed on a different one.
Checks run on this transcript: the recognizer's own warning signs, whether a voice was detected where the words are and a language review for likely mishearings.
A second, independent machine reading was compared with it word by word: the same words for 91.5% of 13,514 content words.
Dotted words (249 places) are ordinary wording differences: hover or tap to see the other reading.
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ask you to give us wisdom and make wise choices. And Lord, we just thank you so much for all your many blessings on the city. And we ask you to be especially with all of the
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So mainly the issue I just wanted to present to the board tonight is just some beautification requests. Maybe I can help and get it taken care of with you. The package you're looking at is when you're driving in, going
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that area. I know it's possibly DOT right of way. I've ‸ contacted DOT. I presented a plan to them. Hopefully we can work out some issues with them, but I'd like the board's blessing on trying to get something accomplished and if there's anybody that can help me get it accomplished. So what I'm proposing is I'm looking, partnering with a, like a retail business for that Stumpy's location because they're not there anymore.
That picture I showed you there, that's actually my two kids. But when you actually walk on that road and you're at that street light on 520, the way those cars come down there, it's kind of scary to walk down to that business. I mean, anybody can go down there and feel it. So I'm just not comfortable putting a tenant in there that's family-owned type tenant with kids and kids' business when we have no buffer from 520 to that sidewalk. Because you walk on there, it's a little scary. So what I'm trying to propose in that little AI rendering that I did is a beautification. It brings in tree elements. It brings in barriers. It brings in a safe walking element to that not very aesthetically pleasing sidewalk if you look at the first picture. So speaking with DOT, I would like to bring in some trees and that whole Cocoa Village feel like we're in downtown.
turn into Brevard Avenue to enjoy the rest of the city. That's what I'm saying. So please help me. I put my cell phone number on that card. Anything, any directions, any comments, ‸ anything that you can help me beautify that
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It's one of the main buildings when you come into the village. I'd like to even do more there. Um, so if I have to pay for, I'm not going to put a res, that tenant in that building without that buffer. I can't do it because it's just too scary for kids and families. So if I have to do it myself, I'm going to have to try to do it myself, but it has to be done before I can put them in there. I just don't feel comfortable.
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Alex Greenwood, Brevard Avenue, Cocoa, Florida. Greetings, chairperson and the board. I wanted to follow up from what Troy had presented because there was another plan I thought would be great, not only to solve his problem, but that could be added to the whole downtown area. Well, it's not going to be the whole downtown area. What I'm getting at is that there's some sidewalks that are quite large. And I'll give you an example. The sidewalk in front of Osorios, there's planters there, and I think everybody's familiar with them. But the sidewalk's wide enough that it still allows pedestrians to go by. The idea, I think, is an excellent one that I've shared with other people that's members of the commercial property group like Troy is. ‸ And the village playhouse, that accident that happened, if we could look into areas like in front of the playhouse for planters there where the sidewalks are wider, it could prevent the accident or help avoid it a little because there's no cars parking in front of the theater.
And so it's like an additional safety area. And I was hoping that maybe we might could go and consider maybe other areas in the downtown area that we could provide that idea with. Not only does it add to the landscaping and all that, but it does provide a good sense of safety and it's not taking away from anything. And I just hope that this is something we can pursue. And then in addition to that, I'm hoping for the getting information in reference to the new parking area where the boats are disembarking that we could add trees or landscaping there. It just looks a little too barren, even though everything about it is beautiful.
I've heard nothing but positive about all the extra spots. So it's something that I hope that maybe we could take this and take it one step further. That's all I wanted to say. Thank you.
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you, Mr. Chairman. I'm going to go over briefly over the background information and then I do have a PowerPoint presentation to ‸ share about the process.
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The proposed project does consist of a seven story mixed use development that includes approximately 220 to 242 upscale rental residential units, 2800 square feet of ground floor commercial retail, structured parking and public parking accommodations, resident amenities and streetscaping around the project. And ‸ so they submitted their application to the city ‸ to the staff and we have gone through the application and have found it to be consistent with CRA objectives of the redevelopment plan. And the main objectives were eliminating the blighted and underutilized conditions of the CRA promoting mixed use redevelopment, increasing residential density, expanding economic activity, encouraging private investment within the CRA district, enhancing walkability and supporting long term growth of the tax base.
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increase consumer spending in Cocoa Village and in Cocoa in general support local businesses and restaurants provide commercial space for business occupancy and increase activity and investment within the downtown area. The project does advance several public purposes that the CRA has in their plan, which is the elimination of blighted and underutilized properties. As you know, the Bank of America property has been underutilized for many years since the Bank of America has left there
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agreements. No CRA funds will be dispersed unless and until the project generates the qualifying tax increment revenues and complies with all the program requirements. The tap
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It would be through ‸ the duration of the CRA, which is 2041. And so staff has reviewed the application and materials and responses. And we're bringing this to you tonight for your review and approval. And I'm going to provide you with a PowerPoint to go over what the TIF reinvestment agreement policy is to explain the process that has brought us to this point tonight.
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Yeah. And again, it's the increment. It's the increment. So it's the additional value that the project creates ‸ and some additional clarification ‸ on the tax revenue when we get there. ‸ But again, I think they'll explain that probably better than I can. And
Right. Okay. Great. So in the TIF free investment agreement process, we have a detailed outline that was created by staff and the attorneys who helped us create this process through looking at other agencies that have developed TIF policies.
which we have had meetings with the framework group ‸ staff to go over this process and getting us to the part where we're at right now, which is the preliminary application. And then after tonight's meeting, should the agency agree to move forward, then we would go into the final application and agreement process. So tonight's approval does not necessarily constitute a final agreement of the TIF reimbursement and reinvestment policy. So right now we're in the preliminary application and determination staff sell a bit staff determines the eligibility and if requirements are met, the project goes before the CRA for initial direction by majority vote. Once we get through that, the final application
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the TIF agreement, where is all the documentation negotiation of all the incentives and the final CRA board consideration of the draft agreement. And that's the only binding ‸ approval step of the entire process. So nothing happens with the TIF reimbursement except until it is approved before step three. So you don't have an agreement until after the final step approval has been made. Under the preliminary application and determination. So they submit their application.
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the requirements are met and then the board will give us direction on what ‸ to move forward with the application process and negotiations. So it's important to note that a favorable preliminary determination does not improve, approve the incentive. It only allows the request to move towards a final application and draft agreement subject to board direct discretion. So the minimum application information is the applicant identity, which is their business development team bios and relevant experience. Their financial standing proof of good corporate standing
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and a preliminary fiscal impact estimate. And then the additional items or any additional items as required by the staff during that application process. Again, I will note board decision if staff determine the requirements are met,
we get to stage three, the final application package, the applicant has 90 days from the CRA board decision to submit their final application, which will have the property control final project details market and occupancy details financial capacity and cost verification. And all of those will be established once they have got to the next step of this general approval. Under the negotiations, the board action and agreement terms. Once we get into staff negotiations,
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agreement, which we will bring before the CRA for their final approval. Once approved, the ‸ applicant and the CRA chair will execute and if denied the decision will be final by the CRA.
at the CRA's discretion and approved agreements govern reimbursement and must include strict compliance terms and a clawback provision. Bottom line, the incentive is not automatic. It is negotiated, documented, and only effective if the CRA board approves that agreement.
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So it allows us to continue moving forward. ‸ And so we do have representatives from the framework group who are here tonight to also provide you with some information and answer questions that I know many of you have regarding their application and their project. So I'm going to have Thomas Sexton come up and Jessica Gow, who is the attorney for the framework group.
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If you would like to elaborate on this particular item, make sure you submit a card for me, please, as they proceed to go forward in their presentation. Okay, how would you all would like to do this, CRA board members? Would you like to hear from them first and then have questions or you want to hear from them first? Okay, good. The floor is yours.
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Happy to be here this evening with me, Thomas Sexton with framework group and Hannah as well on the project team. We will probably jump up and down depending on who is best to answer these questions. But I wanted to start with a brief introduction. This project is something that I think framework group has been passionate about and pursuing for just over three years now. And so I know that the city in different capacities has seen this project in different forms. There have been comp plan amendments. There have been policy changes. The development agreement was approved last July at this point. And that outlined the vision of the site that you see in the backup to during that presentation in July. And that final reading of the development agreement.
included a I call it a teaser trailer of the requested partnership that this project would bring forward. At that time, we were requesting a 95% tax increment for the project support to move forward. Following that hearing, the tax increment guidelines were adopted by the CRA authorizing up to 90%. And so it took a little bit, I think on the project team to adjust the rates and metrics kind of the cost savings to get to that 90% rather than that 95 that was contemplated. And that backup is shown tonight. So we are looking as noted at that 95% tax increment. Tax increment financing in my experience and land use law is one of the best tools that a CRA has because it requires the developers and
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step, if approved tonight, the city has a financial obligation that is coming out of general fund revenues or something that has to be planned. And it is that if we get that go ahead, we move to final design and construction when the project is complete. That first year after completion, we look at what the difference in taxable value is from what exists today or the date that the agreement is entered and what the taxable value is when the project is completed. And that difference, the increment is what we capture 90% of, which means that the underlying base value always remains with the city and that additional 10% increase also remains with the city.
Cocoa Village and overall Cocoa. So as noted by staff for this project, the initial estimates on a year over year basis ‸ is $35 million a year of economic impact from this project that is not directly related to construction that is impacts to the overall community. $35 million a year. I think that can't be understated. The agreement would also require that certain minimums are met.
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there. We are committed to constructing a high caliber project. If you guys remember, if you were present during the city council action on the development agreement, we went through the development agreement requirements for the grand courtyard, the integration,
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This step, as noted, is kind of laying out those metrics of what is being requested. The minimum residential units, the minimum non-residential square footage, the ‸ timeline, the request is 90% of the tax increment for 10 years after completion of the project, as noted, with ‸ acknowledging that that CRA expires in 2041. And so we've got a fantastic opportunity, I think right now for this project and this team. And we've been working hard with staff to get there. With that, I think those are the high points. Thomas, if you want to add anything right off the cuff, and then we're here for as long as we need for questions.
Yeah, absolutely. Thomas Sexton, [address], with the Framework Group in Tampa, Florida. And it's good to be in front of you all today. I've met most of you in the past, but for the new faces, it's great to see you and be introduced formally to you all. So we're excited about answering any questions on 430 Brevard Avenue tonight.
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Well, based on the development agreement and the dates put forth, we would have 18 months to get through the submission of the site plan, 24 months to have the site plan approved. And we'd have from the execution of the development agreement, three years to start construction in earnest.
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the recovery? Yes. Yeah, so I think the distinction is the life of the CRA until 2041 and then our increment request. And the increment request would be 10 years from the date that the project is completed. Okay.
I would imagine 10 story building, I mean, the plans for construction and avoiding businesses, um, not being able to function during that period. Yes. That's one of the big concerns. How do you avoid that? So because that some people are anticipating that they're literally going to have to close down. Absolutely.
um, ‸ we met with, uh, Cocoa Village Main Street, um, last week and kind of walked them through a mock trial of what an MOT plan would look like. And we don't have a formal MOT plan because we haven't formally hired the contractor to produce that and submit to FDOT. But typically we would produce an MOT plan that would show the phases of construction, how we're managing traffic and how we're maintaining, um, the streetscapes and the potential of
partial road closures that we would have to incur. This would be coordinated in conjunction with all the main events, um, that would be happening. And we would essentially guarantee that there would be no closures of the storefronts of any of the buildings. It would essentially be just partial sidewalk or partial road closures that would be, you know, within, you know, six hour period, nine hour period. And we would hire full time traffic directors to ensure the smooth flow of traffic.
um, with, you know, scaffolding over top of it. So it would maintain the pedestrian, um, foot traffic to be able to access all of the, um, storefronts. And so really the only the
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of our site would be formally impacted from a, um, pedestrian walkability standpoint only for the duration until we get up to vertical construction and do that tunnel.
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without a built project and without any numbers from the property appraiser, they're taking whatever methods they normally use to estimate what would be the taxable value. I think they could better discuss that than I could, but right now you're only going to have estimated.
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to project out kind of all of the different millage rates and categories. Um, and I'm going to say this, that is based on current state law and we are all kind of holding on to see what happens.
year term, the overall incentive total over that 10 years is just over 6 million with our estimates. Um, so you separate that up. It's 600,000 or something per year, um, on kind of return under the incentive agreement for the project. Um, and those are estimates. I think that there's that total number is on the backup of the application materials.
Okay. Just one other thing, uh, because I did read, there was a threshold that was needed in order to show that you, so, so you could get the financing. So what is the threshold? It didn't identify what that was.
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So 6.25% is the, the rate on return that a traditional lender needs to support a project. Um, as noted in the backup, the last four projects financed by this team, um, have exceeded that 6.25. But in order to get a traditional lender to the table, you need 6.25. Um, cards on the table
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6.23. And so that 0.02, that gap will be covered, I think by the longstanding relationship framework and its affiliates have with their lenders to say, you know, the quality we produce, you know, that the long-term hold is there. We're a cuss shy of 0.02, but we want to move forward with the financing without the incentive agreement.
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I personally have never been particularly excited about this project because it's a giant thing in the middle of the village. For those of you who don't know, and you ladies say you may already know, but you ladies don't know,
So I've seen a lot of coming and going. I've heard a lot of promises. I've seen numbers. I've seen studies. I've, you know, just, I've been involved the whole time that I've been involved. Um,
that's 40% of the time that we have left. And now it's like 10 years. And so that's pretty much almost all of the time that we have left. And while I get that, I mean, it's okay. It's a CRA's dream to, to have a project like this, to get this kind of infusion into a downtown area. ‸ It's exactly what a CRA is for. But if we can't use the money that it's generating to do additional projects, if we had time, it wouldn't be such a big deal. I am very concerned about the projects that we have talked about over the years, the things that we want to do and, and how much money they are going to cost. Because once the CRA is gone,
of dollars to, you know, fix the pier or refurbish the civic center or the things that, that the CRA has talked about. On the other hand, I get where you're coming from, although I'm not a numbers person, I get where you're coming from as far as how much you have to have in order to secure your financing. So it's kind of a catch 22, right? If, if we don't approve this amount, then you can't come up,
That is, and I, let me just, I will kind of take a step back in terms of the bottom line is right, a harsh thing. It is, that is what is needed to show the projects feasible. And I think that one of the struggles in between a transformational project like this and traditional lending is that the market isn't there. This isn't an easy project to say, here are 10 comps when two mile radius of that can support these rents, that this is what we're going to get. So you should trust us and framework groups specifically
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to see. I think from a perspective of community redevelopment agencies across the state, they struggle with that same thing as taking this project right out of play. In a way, as you're maintaining the status quo, you have that 10% increase, so you're getting additional funds. But
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how do we bring some of the major goals that we had at establishment forward? And with only 15 years left till the end of it, we're running out of time.
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No, yes, no. Yes. Okay. Okay. So there's a an additional benefit that you just brought up that I had not considered. All right. That's cool. Speaking that that's my CRA hat speaking as a business in the village who's been here a long time who've seen projects. I was here before Whitley Bay was built. I was here before Oleander Point was built and both of those were going to save the village and everybody was going to come every day and buy stuff and ‸ eat in the restaurants and whatever. And that doesn't happen. And I read the study. I'm really pretty particular about reading the packets. And I read the studies and I've seen studies and in my experience studies are always a little more optimistic than what actually happens.
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much of that is going to come in my front door? Probably not a lot. So I have a hard time personally balancing. Um, I understand that that this project is ready to go. I mean, you own the property, you've got the plan, you know, it's all it's proceeding the way it should. So it's not something that I just I have learned a few things through this and through ‸ discussion and questions and stuff
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in the past. I just I'm just very concerned because we have an end date. Now, if it were possible for the city to give some sort of monetary consideration, I know, I guess it's not really done anymore.
if the city were able to participate financially in this development in some way, that would be cool because the city isn't going to cease to exist in 15 years.
if I can just some of the points, one of the points you raised, I think was really important to the project team as well, which is how much of that economic impact goes to these shops in Cocoa Village. And so as part of that backup, we specifically asked them to identify of that benefit, how much directly goes to Cocoa Village
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And I think one of the the keys because ‸ you talked about other projects and I think that when you look at right the CRA, as a an overall one of the things just another story from my hometown
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You've got amazing things that people should celebrate should, you know, be there. The vision for the Daytona Beach CRA has always been we want a grocery store in downtown. That is what the CRA
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for. We have Jackie Robinson Stadium or Jackie Robinson first play baseball. We have all of these amazing things that are part of the CRA vision, and none of those pieces could come forward because there weren't people walking by the shops and going in and spending the money and putting that investment in place.
and they say, I don't want to drive out on this road. That's a little too busy on traffic. I'm going to pop down right across the street. That is the village vision and bringing the people there is the I
But on the other hand, I'm optimistic. I'm I'm concerned. I'm glad you have a plan in place because I am very concerned about the impact to businesses while the construction is going on. If
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many people come in. It's terrifying. ‸ The lack of business that's going on right now, so any tiny little thing can push some people over the edge. I'm very concerned about that.
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the street and they're going to do whatever and leave their car out or their guests are going to. I see where you have 25 spaces that are specifically for, you know, guests or or shoppers or whatever, and that's yay. ‸ Parking is yay. But I'm still very concerned about the impact that it is going to have on the on street parking. It's one of those things where we're just going to have to see wait
And I very much appreciate all this information. I look forward to if I understand correctly, we're going to get more specific figures in the final. So I look forward to that. And thank you for your time tonight. I am done. Thank you, sir.
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main street there. We want to incorporate our monthly events and how we promote the local establishments inside of our property in the elevator. We want to have community events and really try to be a fabric of the community and work hand in hand with Pam and Chris to do so. So that's our commitment to you all is to be a direct partner in this. Yes, ma'am. So.
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Thank you, ma'am. I think what everybody knows I like redevelopment. That's why we have the CRA. Um, it actually doesn't just affect the downtown area. We're hoping that what we do here spreads out for
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but I look for balance. And I think that what I would like to be reassured is that we retain enough TIF to support the residents that we already have. Because if we don't, not only will we probably sacrifice a lot of our priority projects that we have, but we will also come short when we have this influx influx of residents. Who will put more demand on our parking or lighting or walkability
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Um, so yes, it does, um, take an underused building and does something with it. But at what price, you know, do we have the right balance here? Um, I know you have a, uh, the read is your, uh, internal rate of return. Isn't that more important than really the 6.23? Because that is what your investors are really looking at as to whether they will. This is viable for them. Is that not correct? Or am I misunderstanding that?
construction financing. That's what has to be there. And I think one of the ‸ key pieces when we look at balance and the points that you raise, um, is when this group established the policy guidelines for the tax increment program. Um, you required a seven to one match on investment. The developer has
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So I guess this is really a staff question for what we have, um, that we're considering for our projects going forward and for maintenance, you know, you know, ongoing maintenance and to, um, ‸ actually support the influx. What do we need to have to operate?
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So I, I, we look at the full package of the CRA's taxable income, the revenue. And as it was noted with that full project completion, that will increase the property values throughout the entire CRA throughout that area, which will in tune, give you more tax base to use. Which will allow for a higher revenue every single year, which could exceed what the money is that you're giving.
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no valuation increase, no revenue increase. And what Charlene is trying to explain, not only do you get the, that valuation from, from the property itself, you get all the valuation increase and the revenue associated with that from the other projects that will come along as a result of this, this apartment complex being there.
Flag: words only one machine reading has (possibly not said) · 01:02:03–01:02:08 · unresolved: the words are not shown (unclear audio); listen to the recording
see some remote workers who are saying, if I can live anywhere, I want to live in Coco. It's a beautiful place to be and I can work where I want to work. You also have a lot of individuals who are downsizing. So you're seeing your ‸ citizens who care about community and overall. And I think in terms of market trends, sometimes I speak as ‸ a token millennial. So forgive me. But I think that the, the shift on traditional spending is hitting traditional retailers like Walmart and Target.
is something that millennials, people who are remote working, are looking for when they choose where to live and where to spend their money. And so we have seen that shift where it's experiential retail. It's the arts and crafts store. It's going out with a friend on Friday night. That is what we do with our time now. Instead of going to the department stores, we've seen those declines, not the core.
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I mean, the only time they come out is to take the cardboard out. It's expensive, you know, but. I just, you know, didn't know if we had something a little more current as to what the retail landscape is. Something, you know, other than three or four years old.
giving you 90% of the TIF. Whereas in other locations in the state, it's 50 to 80 when it's market driven like this instead of being affordable housing or whatever. Um, so I'm just wondering if we, instead of being so front loaded at 90%, if we didn't do some other things, uh, such as the first couple of years being, uh, let's say 80% or, you know, there are other variables. I think you could still entice your investors, but that would, I think would give
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it's as successful as you say. Um, but I think we could look at that, at least do it on paper and see how it comes out so that it's not so front loaded. So we have
done a lot of markups on a lot of paper over the past noted longer than three years. And I just want to point out, I think that we have seen a range of kind of projects across the state, as you noted, with different market rate affordability.
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first two years if you jump to 100 down the line to balance out to get that 6.25. But with the cap that we have, remember, a year ago we came before this board
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We said, OK, we've got to figure it out. We've got to do value engineering. We are not at the incentive package that we need to get that 6.25, but we're going to figure out ‸ the small gap left. But that is using that 90 percent in 10 years. I mean, that is, we have, we've done a lot of penciling.
I want to say, um, uh, I think my background, obviously I'm a realtor. So I understand, um, a lot of this and, um, you have explained it extremely well. The difference between what was at 95% versus 90% and, um, and you are the first one in to the, uh, central part of, uh, downtown Coco. Um,
Whitley Bay a long time, um, they, uh, may or may not want to, you know, um, may not frequent as quite as often as maybe they did in the beginning, but this is going to be right in the middle. Um, and it's money we don't get now. So, I mean, hearing what the, what the tax is for the vacant building.
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And it is, it will sunset and where we get the full amount, the city will get the full amount. No, the CRA won't be there anymore, but we will be getting more than we have now. And, um, and the city as a whole down the road will, will also, will continue to benefit for years to come from this project being down there. Um, ‸ so I think it's a win-win in, in all categories and I am, um, excited for it. And,
personally, my one downfall is I wish it was condos, but, versus apartments, but we have condos and apartments, uh, down there are, are, you know, what you're building is a great product. So, I look forward to that and, um, so that's all I have ‸ to say on it.
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touched on is, so what are the costs? So the, my big question is, any infrastructure projects that occur in the village, um, and we've had lots of talk about, for example, a satellite police office and with more people, you know, all of that, we're going to justify more police officers. There's going to be a lot more attention on the village and a lot more need.
figure. But, um, so I'm, ‸ I guess it's more of a question to staff. Do we anticipate we're looking at a decade? So that, you know, in terms of, and, you know, we've talked about our sewerage situation in the village. Um, obviously there's a road situation. There's, um, safety monitoring police. Does the staff have, have any anticipate, just don't anticipate anything coming up?
And, um, so we have old infrastructure and, um, this project will probably, you know, put some pressure on that. So plus we have safety needs with police.
Well, I mean, I mean, you say the cost there, the, the, there'll be a traffic study. And so if things need to happen as a result of the traffic study, um, you know, we'll, we'll know those at that particular point in time. And obviously the roads aren't going to get any bigger in the village. Um, and so, uh, you know, it'll be probably operational, uh, issues. Uh, you all have talked about, I still get confused on the direction about additional law enforcement in the village, whether we're going to do it through, uh, the police department or through private, uh,
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CRAs are established on a, on a, on a tax, uh, increment baseline. And so, and so again, just the notion that, you know, they're not contributing to the city, the entire city, the, the general fund, uh, taxes is not correct because they are, um, you know, it's just, it's how much and what the baseline year is there. And so, and so they contribute, um, we'll look at the traffic again.
And I just want to build on that. You, you noted utilities and I think roadways, um, under state law, right? Those would be the responsibility of the developer if they're required for this development. And so during site plan, if it's, you know, you've got a 12 inch water main and they need an 18 inch water main, they're paying for that upsizing.
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be transformational, uh, which this is one of the projects and the other heartburn I've had always is the hotel project. Um, I think we all, we all are, are, are waiting, um, for the moment of groundbreaking on, on both, um, projects. But I do understand about, um, the construction processes is always a heartburn.
the process that goes with the results. But I understand ‸ why, because livelihoods are tied to, um, and it brings that fear of, will somebody go somewhere else and buy their dog food or, um, coffee instead of parking in Oleander Point? Would, would they want to walk a little bit more or they would just go to wherever?
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now, which is what does that look like? And I think, I think when we get into this transition moment, it is, it's scary because it always been this thing. And now this thing is starting to look like something else. And so the fear is
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city of Coco currently. Um, so, so I believe, um, this project is going to make a huge difference in downtown Coco. In the process of it, it's not going to feel like that, but, but I believe when it's done, um, I think we'll be all better for these projects. I think another fear is both projects possibly going down at the same time, right?
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already, I'm pretty sure they having that conversation as well. What does that look like on public works? What does that look like on utilities? ‸ MOT conflict in each other, all these different things. Um, and all,
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It. Sometimes tax, um, investments are, are necessary. And I believe from what you said earlier that that investment is necessary to push this forward. And so I believe this is our responsibility to, to help push that forward. And in turn, hopefully, uh, and we praying that there's going to make a huge positive splash in all of our businesses,
and so someone orders a dog bone. She has somebody walk down and drop the dog bone in the box. Right. It is all about adapting to me and adapting is scary because it's something I've never done before. Um, but, but I believe again, we are in that shift moment. And so, um, I get off my soapbox and, uh, I, I really, I support this. I support it wholeheartedly just because I see the future and I see what it's going to look like. And I, and I believe also our board
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done an awesome job of creating more parking in the, in the village that, you know, is going to help this project. And so, all right, that's all I have.
if you're not building traditionally, you're dying. Even in a biblical sense of mind, if you have no vision, you are going to perish. So, and I say all that because, um, you hit the nail on the head. Everyone, it's a proper balance. All agency members here address the concerns, even with this will building here. When this was constructed, they said, we did not need anything of this dimension, this monstrosity. We won't utilize it. Here we are fulfilling all the rooms as the city grows. So will the capacity of this building. I had
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And here's the reason why we prevailed. Because of the proper balance. Because of the idea of people actively being involved in local government. I believe in you all. I know this project will prevail. Because you're going to persevere. The city as a whole will persevere.
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So my thing is this. I am willing to go out there on this branch. And I know we're still under, um, you know, presentations of your item. I would like to make this motion on the floor to move to step number three.
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So that we can, I know you do, you know, it's done decent and in order. Accountability. So, so, because you're taking, let me get finishing this all yours, sir.
We're taking an eyesore and make it aesthetically pleasing. Absolutely. To the eye. As he stated earlier, we all, it's the process. People do not like change, but we get older every day. We don't like getting old, but we do. So that's the reason why if we're not building. Yeah, ma'am. Yes. I'm happy to say that because I know what the alternative is.
That's a fact. So we're talking about economic enhancement ‸ in the downtown area. And everybody knows, let's be honest, brutally honest. The downtown area has
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We're trying now to go north by northwest. That's the second portion. We get the nostalgic look here. But if you want the contemporary look, you will go north by northwest. And guess what, ladies and gentlemen, and I'm a firm believer in this. And I believe in this with all of our heart. Because it's happening in front of our very own eyes. Once Brightline gets there, you can catch that automated train from Brightline come to the downtown area. So you get the contemporary look, but you get the nostalgic look here.
It's like going to the circus. It's like the three Ringling Brothers, Barnum and Bailey. You go back in time to support it, but you live in the future.
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stuff. I want to get it moving forward. Because that's where staff, your leadership and commitment, and people in the audience will hold us accountable. So on that, that's my motion. Do I need to secure anything else that I may be leaving? I just want
to clarify the motion, just the wording just a little bit. ‸ It's going to be staff recommends the board approve proceeding to negotiating the final application and agreement pending receipt and a review and approval of the following items.
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Okay. Do we have any other discussions? Because I would listen to any other individuals in the audience. I'm not going to call the question yet because I still love this dialogue. We're talking with one another and not at one another.
That's why I believe in you all because you already have a proven track record, baby. Just go down on 524 for all those naysayers that said that it shouldn't happen, couldn't happen. You're living proof.
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Aye. Any nays? Ayes have it unanimously. Thank you. Job well done. Welcome neighbor. We just beginning to fire up, baby. We're beginning to percolate. Boom, boom,
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The July 6th meeting is fast approaching two weeks away. Um, would the CRA entertain an option to cancel the July 6th meeting, which is two days after July 4th and move to just meeting in August 3rd for our next meeting?
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Before we depart, I just would like to take a moment of silence for our good friend, Mack Osborne. I got that disturbing phone call. Last week I did talk with his beautiful daughter and family members. So please keep the Osborne family in your prayers.
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